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What Microsoft’s teen chatbot being 'tricked' into racism says about the internet

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Launched earlier this week, Microsoft's Tay chatbot was supposed to act like a stereotypical 19-year-old: defending former One Direction member Zayn Malik, venerating Adele, and throwing around emoji with abandon. 

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Twitter Screenshot

But by Wednesday, it was taken offline for making all sorts of hateful comments. 

In one highly publicized tweet, which has since been deleted, Tay said: "bush did 9/11 and Hitler would have done a better job than the monkey we have now. donald trump is the only hope we've got." 

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Business Insider

A Microsoft press representative emailed us, saying that Tay is "a machine learning project, designed for human engagement. As it learns, some of its responses are inappropriate and indicative of the types of interactions some people are having with it." 

Bot researcher Samuel Woolley tells Tech Insider that it looks like the programmers didn't design Tay with this sort of acidic language in mind. 

"Bots are built to mimic," says Woolley, who's a project manager of Computational Propaganda Research Project, based at Oxford Internet Institute and the University of Washington

"It's not that the bot is a racist, it's that the bot is being tricked to be a racist," he says.

Apprarently, Microsoft built a simple "repeat after me" mechanism where you could tweet at the bot whatever you wanted to say, and it would say it back to you. (Which seems to be what Microsoft's original claim that "The more you chat with Tay the smarter she gets, so the experience can be more personalized for you" is suggesting.) 

Woolley says that it's probably a degree of "carelessness combined with the hope that people are to do things mostly for good, but there's a huge culture of trolling online." 

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The Russian government reportedly deploys bots.  Itar Tass / Reuters

There are plenty of precedents of bots taking user input and turning it into something ugly.

A Coca-Cola positivity ad campaign was hijacked when a bot started sharing Hitler's "Mein Kampf" and a programmer in the Netherlands was questioned by police after his bot started telling people it was going to kill them. And Donald Trump himself was tricked into retweeting Benito Mussolini .

Part of this is the psychology of Internet users. With bots, it's similar to how the anonymity given by a computer screen encourages people to send out their most aggressive messaging on article comments

Gven that internet communities like 4chan have "built their entire ideology online" around this sort of trolling, it's no surprise to Woolley that a cheery teenybopper would be quickly turned into a racist misogynist. 

Bots can also communicate way faster than human. A racist, misogynistic human being might tweet out a couple hundred messages of hate in a day, but a bot could do a couple thousand. For this reason, it's been reported that governments like Russia, Turkey, and Venezuela have used bots to sway public opinion — or the appearance of public opinion — online. 

As Woolley has argued in an essay, one of the best checks against having a bot spiral out of control is transparency about how it was designed and what it was designed for, since knowing how the bot works helps us understand how it's being manipulated. But that might be hard in a corporate setting, where technology is seen as proprietary. Others encourage closer human supervision of bots

"The creators need to be really careful about controlling for outputs from the internet," Woolley says. "If you design a bot that can be manipulated by the public, you should expect, especially in you're a corporation, that these things will happen, and you need to design the bot to prevent these malicious and simple types of co-option." 

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Drake Baer was Business Insider's editor-at-large, working across the newsroom to help produce ambitious journalism. For two and a half years before that, Baer served as deputy editor, overseeing a team of 20+ reporters and editors who cover the future of work, real estate, and small business. The fast-paced team was behind some of Insider's major packages in the last few years, including a state-by-state look into unemployment during the first year of the pandemic and in-depth profiles of "niche famous" characters such as real estate media tycoon Brandon Turner and HR icon Johnny C Taylor. They shed new light on big names, like Joe Biden, America's imperfect leader. He also cultivated thesis-oriented ideas journalism, whether it be on why "'diversity' and 'inclusion' are the emptiest words in corporate America" or why it's actually a horrible time to buy a house. (No, really, it is.) Before editing, his byline as a reporter was on the masthead for Fast Company and New York Magazine, covering the many intersections of social science, business, and economics. Baer has interviewed some our time's leading minds, including philanthropist Bill Gates, FiveThirtyEight founder Nate Silver, NBA champion and investor Steph Curry, "growth mindset" psychologist Carol Dweck, the rapper Q-Tip, Nobel laureate Daniel Kahneman, and the man who gave a name to "disruptive innovation," the late Clay Christensen.Baer has published two books, the most recent being Perception: How Our Bodies Shape Our Minds, with Dennis Proffitt. In 2014, New York Times bestselling author and Wharton professor Adam Grant highlighted his first book, Everything Connects, as one of the 12 business books to read that year. He has been featured as a speaker at the Aspen Ideas Festival, presented at TedX Princeton, and moderated many panels.