Personal Finance Investing

Stock Rover Review 2025: Pros, Cons, and Alternatives

Stock Rover logo on a white rectangle on a light blue background with coin and card icons
Stock Rover offers portfolio analysis, investment screeners, and more. Stock Rover; Rachel Mendelson/Insider
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Stock Rover is a reasonably priced stock screener and research tool for advanced portfolio analysis. The platform's extensive market research on various investible securities, analysis ratings, and thousands of stock and ETF reports can help investors uncover potential trading opportunities.

Business Insider's personal finance team compared Stock Rover to the best stock trading apps and found it to be a useful companion platform for experienced active traders who want access to additional trading tools or portfolio management.

Pros and Cons

Stock Rover Pros

  • $0 minimums for a standard Stock Rover account
  • Can connect external brokerage accounts to receive portfolio analysis
  • More than 140 pre-built screeners that let you analyze thousands of stocks and ETFs
  • Research reports for more than 8,500 stocks, 4,000 ETFs, and 40,000 funds

Stock Rover Cons

  • You can't place trades through the platform
  • Expensive subscription fees for Premium and Premium Plus plans, and Research Reports subscription
  • Limited customer support unless you pay for prioritized hotline support
  • Does not offer real-time data

Open an Account

Stock Rover
Stock Rover Stock Rover
Insider’s Rating
A five pointed star A five pointed star A five pointed star A five pointed star A five pointed star
4.02/5
Account Minimum

$0

Fees

$50 for Research Report Bundle

Account Types

N/A

Pros

Check mark icon A check mark. It indicates a confirmation of your intended interaction. Free plan option
Check mark icon A check mark. It indicates a confirmation of your intended interaction. Advanced charting, pre-built screening, and reports on 7,000+ stocks
Check mark icon A check mark. It indicates a confirmation of your intended interaction. Connect an external brokerage account for portfolio management and data analysis
Check mark icon A check mark. It indicates a confirmation of your intended interaction.

Cons

con icon Two crossed lines that form an 'X'. Advanced charting tools, data-tracking, and research reports are not suitable for beginners
con icon Two crossed lines that form an 'X'. Doesn’t offer trades or asset storage
con icon Two crossed lines that form an 'X'. Limited customer support
Product Details
  • 14-day free Premium Plus trial

Compare Stock Rover

SoFi Active Invest®
Start investing
On SoFi®'s website
Insider’s Rating
A five pointed star A five pointed star A five pointed star A five pointed star A five pointed star
4.67/5
Account Minimum

$0 ($5 to start investing); $5 fractional shares; $2,000 for margin trading

Fees

$0 annual fee and stock trading fee

Pros

Check mark icon A check mark. It indicates a confirmation of your intended interaction. No account minimum
Check mark icon A check mark. It indicates a confirmation of your intended interaction. No account or trading fees, and low fees to own funds
Check mark icon A check mark. It indicates a confirmation of your intended interaction. Access to Certified Financial Planners with a SoFi Plus membership
Check mark icon A check mark. It indicates a confirmation of your intended interaction. IPOs available

Cons

con icon Two crossed lines that form an 'X'. No tax-loss harvesting, an advanced investing technique where you sell a stock or mutual fund at a loss for a tax benefit
con icon Two crossed lines that form an 'X'. No option for stop-loss orders when actively investing. SoFi's active investing account only uses market orders
con icon Two crossed lines that form an 'X'. Currently only available to US residents
Insider’s Take

SoFi Invest is a great platform for US investors who are looking for an intuitive online trading experience, an open active or automated investing account.

SoFi Active Invest review External link Arrow An arrow icon, indicating this redirects the user."
Product Details
  • App store rating: 4.8 iOS/3.8 Android
  • Consider it if: You want an easy-to-use platform paired with rock-bottom pricing.
Robinhood Investing
Start investing
On Robinhood's website
Insider’s Rating
A five pointed star A five pointed star A five pointed star A five pointed star A five pointed star
4.1/5
Icon of check mark inside a promo stamp It indicates a confirmed selection.
Perks

Gold members earn 4.00% Annual Percentage Yield (APY) on uninvested cash. Other members earn .01% APY.

Account Minimum

$0 ($1 for fractional shares; $2,000 for margin trading)

Fees

0% ($5/month for Robinhood Gold)

Pros

Check mark icon A check mark. It indicates a confirmation of your intended interaction. Free stock, option, ETF, and cryptocurrency trades; 0.01% APY on uninvested cash for non-Gold users and 4.00% for Gold members
Check mark icon A check mark. It indicates a confirmation of your intended interaction. IPO investing available
Check mark icon A check mark. It indicates a confirmation of your intended interaction. Cash management accounts available
Check mark icon A check mark. It indicates a confirmation of your intended interaction. Website is easy to navigate; advanced charts for all users

Cons

con icon Two crossed lines that form an 'X'. Lack of investing research and trading tools; can only take advantage of professional research if you're a Robinhood Gold member
con icon Two crossed lines that form an 'X'. No joint accounts, education savings accounts, or mutual funds
Product Details
  • App store rating: 4.2 iOS/4.0 Android
  • Consider it if: You want to trade crypto and invest in a wide range of stocks and ETFs.

Overview

Stock Rover is a powerful research and stock analyzer offering a suite of advanced screeners for sophisticated investors. The web-based platform can be connected to an external trading account, including some of the best online brokerages, for unlimited access to research reports, personal portfolio analysis, and side-by-side stock and ETF evaluations. 

Stock Rover is not a brokerage and does not offer trading services. However, it does offer limited portfolio management services, including automated email performance reports and in-depth portfolio analysis.

While it's a useful tool for day traders, Stock Rover can also assist buy-and-hold investors in identifying investment opportunities with long-term growth potential.

Stock Rover is best for experienced, active traders who want to compare portfolio performance to real-time market benchmarks, receive automatic portfolio updates, and access research on thousands of stocks and ETFs.

The platform's free plan provides basic market research, news updates, and screeners. Essential, Premium, and Premium Plus plans provide a more comprehensive selection of in-depth data, real-time market updates, and custom charting technology. Stock Rover doesn't provide research for futures, options, forex, or cryptocurrencies. 

All subscription tiers include research reports for Dow 30 stocks. However, you must pay an additional subscription fee ($49.99/year or $99.99/year) on top of the plan fee to get unlimited research reports on all of Stock Rover's 7,000+ stocks.

In terms of educational content, Stock Rover frequently updates its blog with guides to researching stocks in Stock Rover, tracking dividend income, managing manual portfolios, and weekly market briefs. It also provides video tutorials on how to use its platform and an Investor's Library for resources that can be imported into your account.

Stock Rover is not the platform for you if you're seeking research and market data on sophisticated trading strategies like options or futures.

Stock Rover's customer support is limited compared to competior platforms. Email support is guaranteed only for Premium users. Otherwise, emails may not receive a response from Stock Rover's customer support team. Customer support hours are 9 a.m. to 5 p.m. ET, Monday through Friday. Premium and Premium Plus subscribed for a year or two-year plan can add prioritized hotline support for an additional $50 a year.

Stock Rover has no mobile app, but Premium and Premium Plus users can access Stock Rover Mobile for their browsers.

Ways to Invest

Stock Rover supports more than 1,000 external brokerages. Once you link your brokerage account, you instantly get access to automatic portfolio reports, stock alerts (via text message or email), trade planning support, and correlation analysis. 

Account Options

You can unlock advanced investment screening with Stock Rover by joining one of the subscription plans. 

If you aren't sold on Stock Rover yet, you can try it out with a free membership plan.

Stock Rover's Free plan includes data on over 8,500 North American stocks, 4,000 ETFs, and 40,000 mutual funds. Additional features include flexible charting capabilities, a detailed portfolio dashboard, daily analyst ratings, an informative market dashboard, and an earnings calendar. 

You also get a 14-day free Stock Rover Premium Plus trial and 30 days of personalized email support.

Let's unpack Stock Rover's other subscription tiers:

  • Essential Account: This plan option offers fully customizable financial views, comparison tables, 275+ metrics with five years of historical data, real-time email and text alerts, support from the technical team, and portfolio and watchlist tracking tools. 
  • Premium Account: This plan offers 375+ total metrics, over 10 years of detailed historical data, ETF and fund comparison data, ranked screening, future dividend projections, customizable investment research tools, powerful stock screening features, and detailed portfolio analytics. It also offers advanced alerts for indexes, portfolios, and watch lists. 
  • Premium Plus Account: This plan option has 700+ total metrics, over 180 ETF-specific metrics, stock ratings, ratio charts, valuation charts, multiple fundamental metric charting, top-priority email support, equation screening, custom metrics, and higher data limits. It also provides current and past stock scoring for Value, Growth, Quality, and Sentiment. 

Screening Strategies

Stock Rover's screeners review thousands of stocks and ETFs to find the investments that best fit your risk tolerance and goals. You can filter assets across hundreds of metrics and sift through more than 140 pre-built screeners in the Stock Rover Investor's Library.

You can create a custom screen by modifying one of the pre-built screeners or building one from scratch. By combining more than 500 operational, financial, efficient, and rating metrics, you can screen based on value, growth, dividend growth, and other factors. 

Stock-and-ETF Comparison

Stock Rover's comparison tool allows you to compare stocks and ETFs side by side. The Table tool compares any stock or ETF you enter and organizes each according to factors like dividends, historical returns, valuation, and more.

Stock Rover's Insight panel also allows users to access company news, financial statements, cash flow, earnings transcripts, and analyst ratings. 

Stock Charting

Stock Rover's stock charting tools compare your portfolio to benchmarks like the S&P 500 (a stock market index that tracks the performance of the largest publicly traded US companies).

These tools also allow you to chart over 100 metrics, including the price-to-earnings (P/E) ratio.

Research Reports

A Research Reports subscription provides unlimited, up-to-the-minute research on over 7,000 stocks. Reports generally contain key information on sales growth, P/E, analyst summary consensus, financial income statements, cash flow, and profitability metrics. 

If you don't want to pay for a Research Report subscription, free report PDFs on a select group of stock and market charts are updated weekly. These include reports on: 

  • Chevron
  • Coca-Cola
  • Dow
  • Home Depot
  • Johnson & Johnson
  • Microsoft
  • Nike
  • Verizon
  • Visa
  • Walt Disney

You can receive Research Reports as a PDF or in your browser. 

Portfolio Management

Stock Rover offers various portfolio management features and tools, including brokerage integration, automatic portfolio rebalancing (daily, weekly, or monthly), portfolio analysis, and the Future Income tool. The Future Income tool calculates your monthly future portfolio dividend income based on your portfolio's stocks, mutual funds, and ETFs. 

The Trade Evaluator tool allows you to analyze trades to show whether they have helped or hurt your performance. You can look at individual trades, a select group of trades, or all the trades against a specific benchmark. The Monte Carlo simulation technique can also test your investment portfolio's long-term growth through various financial scenarios. 

Fees

Fees will vary depending on the plan you choose. You won't pay anything for Stock Rover's standard free plan, but the premium plans will cost you. See Stock Rover's complete fees below:

  • Essential Account: $7.99/month, $79.99/year, $139.99/2 years
  • Premium Account: $17.99/month, $179.99/year, $319.99/2 years
  • Premium Plus Account: $27.99/month, $279.99/year, $479.99/2 years

A Research Reports subscription can be bundled with a yearly or two-year Stock Rover plan for $49.99 (a Stock Rover Free plan does not qualify). Otherwise, it costs $99.99 per year. You can also pay $50 per year to add prioritized hotline telephone support.

Trustworthiness

Business Insider assesses company trustworthiness by reviewing each investment platform's Better Business Bureau profile. Ratings typically reflect the bureau's opinion of how well it believes a company interacts with its customers. 

Stock Rover doesn't currently have a BBB profile, but its record is clear of any major public scandals or lawsuits. 

Alternatives


MarketGrader

Stock Rover and MarketGrader offer a range of investment tools for research-oriented traders. But they differ when it comes to data access, fees, and accessibility. 

Stock Rover is cheaper, providing a free version and multiple paid plans. MarketGrader doesn't offer a free account option (only a 14-day free trial), and the lowest plan option starts at $75 per month (or $900 per year). MarketGrader separates plans based on geographical access. If you want global access to over 90 countries and 40,000 companies, you must pay $167 per month (or $2,000 yearly). 

MarketGrader is better for index investing as it offers a huge lineup of global equity indexes tracked through its Smart Beta Index resources. 

Stock Rover is cheaper, offering a free plan option and lower monthly/annual subscriptions. If you're new to stock analysis and charting, Stock Rover is a more affordable option to get started.


FAST Graphs

Like Stock Rover, FAST Graphs is a stock screener and analysis platform that offers portfolio tracking, charting tools, detailed forecasting of future stock returns, and analyst scorecards. 

FAST Graphs offers similar features to Stock Rover through two plan options: Basic and Premium. The cheapest plan (Basic) is $19.95 per month, which is more than double the cost of Stock Rover's cheapest paid plan. FAST Graphs doesn't have brokerage integration, a portfolio simulation feature, or as many customizable features as Stock Rover. Plus, it only screens stocks. 

Overall, Stock Rover is the stronger platform, offering more subscription options (including a free plan), ETF tracking capabilities, and more advanced charting features. However, Fast Graphs tracks more than 18,000 US and CA stocks, whereas Stock Rover only tracks 8,500. Fast Graphs may be the better option if you're only tracking stocks. 


Why You Should Trust Us

Stock Rover was reviewed using Business Insider's rating methodology for investing platforms to compare and examine pricing, accessibility, and overall customer experience. Investing platforms are given a rating between 1 and 5. 

Investment platforms usually offer multiple assets, trading tools, low fees, and other resources. Since Stock Rover isn't a brokerage and doesn't offer trading services, it was reviewed a little differently than other investing platforms. 

Business Insider's Overall Stock Rover Rating

FeatureRating (out of 5)
Fees4.50
Account features4.50
Access3.50
Customer support3.50
Ethics4.00
Overall score4.02

FAQs

What is Stock Rover, and what does it offer to investors?

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Stock Rover is an advanced stock screener and investment research platform that offers portfolio management and detailed financial statements so individual investors can thoroughly evaluate stocks and ETFs.

How do Stock Rover's screening and analysis capabilities stand out?

Chevron icon It indicates an expandable section or menu, or sometimes previous / next navigation options.

Stock Rover's screening and analysis capabilities stand out as some of the most robust in the investment tool space. Investors can create custom stock and ETF screens using a range of financial metrics and historical data analysis. The free version provides powerful portfolio management and charting tools, but you can unlock even more with one of Stock Rover's paid plans. 

What subscription plans does Stock Rover offer, and what are their key features?

Chevron icon It indicates an expandable section or menu, or sometimes previous / next navigation options.

Stock Rover offers three subscription plan options for investors, depending on their needs and preferences. Stock Rover also offers a free version with limited charting and screening features. The more you pay, the more advanced screening and analysis tools you'll unlock. 

Is Stock Rover suitable for both novice and experienced investors?

Chevron icon It indicates an expandable section or menu, or sometimes previous / next navigation options.

Stock Rover is most suited for experienced and intermediate investors interested in tracking and managing stocks and ETFs through robust charting tools and market data. Novice investors can use Stock Rover, but it requires a learning curve to get the hang of without having prior active trading experience.

How does Stock Rover enhance portfolio management and tracking?

Chevron icon It indicates an expandable section or menu, or sometimes previous / next navigation options.

Stock Rover enhances portfolio management and tracking by seamlessly integrating with external brokerage accounts for automatic performance tracking, risk assessment, and charting capabilities. On Stock Rover, you can project your future dividend income, compare historical data of thousands of investable securities, create custom metrics, and access powerful portfolio rebalancing tools. 

Sofi Active Invest: Investments are not FDIC-insured - Are not bank-guaranteed - May lose value - Brokerage and Active investing products offered through SoFi Securities LLC, member FINRA(www.finra.org)/SIPC(www.sipc.org).

Must be a SoFi Plus member at the time a recurring deposit is received into your SoFi Active or Automated investing account to qualify. Bonus calculated on net monthly recurring deposits made via ACH and paid out as Rewards Points. See Rewards Terms of Service. SoFi reserves the right to change or terminate this promotion at any time without notice. See terms and limitations. https://www.sofi.com/sofiplus/invest/#disclaimers.

SoFi Plus members can schedule an unlimited number of appointments with a financial planner during periods in which the SoFi Plus member meets the eligibility criteria set forth in section 10(a) of the SoFi Plus Terms and Conditions. SoFi members who are not members of SoFi Plus can schedule one (1) appointment with a financial planner. The ability to schedule appointments is subject to financial planner availability. SoFi reserves the right to change or terminate this benefit at any time with or without notice. Advisory services are offered by SoFi Wealth LLC, an SEC-registered investment adviser. Information about SoFi Wealth's advisory operations, services, and fees is set forth in SoFi Wealth's current Form ADV Part 2 (Brochure), a copy of which is available upon request and at www.adviserinfo.sec.gov.

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Tessa Campbell was an investing and retirement reporter on Business Insider’s personal finance desk. Over two years of personal finance reporting, Tessa built expertise on a range of financial topics, from the best credit cards to the best retirement savings accounts.ExperienceTessa reported on all things investing — deep-diving into complex financial topics, shedding light on lesser-known investment avenues, and uncovering ways readers can work the system to their advantage.As a personal finance expert in her 20s, Tessa is acutely aware of the impacts time and uncertainty have on your investment decisions. While she curated Business Insider’s guide on the best investment apps, she believed that your financial portfolio does not have to be perfect, it just has to exist. A small investment is better than nothing, and the mistakes you make along the way are a necessary part of the learning process.Expertise: Tessa’s expertise includes:
  • Credit cards
  • Investing apps
  • Retirement savings
  • Cryptocurrency
  • The stock market
  • Retail investing
Education: Tessa graduated from Susquehanna University with a creative writing degree and a psychology minor.When she’s not digging into a financial topic, you’ll find Tessa waist-deep in her second cup of coffee. She currently drinks Kitty Town coffee, which blends her love of coffee with her love for her two cats: Keekee and Dumpling. It was a targeted advertisement, and it worked.
Elias Shaya is a Compliance and Operations Associate on Business Insider's personal finance team in New York. He collaborates with the editorial team to provide timely, accurate, and impartial financial advice to readers ExperienceElias is a point person on multiple personal finance topics, from credit cards to investment products. He ensures editorial content is transparent and accessible through clear and precise language while also complying with regulatory and partner marketing guidelines. Since joining as a compliance fellow in 2022, Elias has played a crucial role in the team’s compliance efforts, ensuring no stone is left unturned. His close attention to detail and broad knowledge of various complex financial subjects help minimize risk for partners while protecting editorial independence so readers get the best possible advice. Expertise: Elias’ expertise includes:
  • Credit cards
  • Investing
  • Loans
  • Mortgages
Education: Elias graduated from the College of Staten Island with a degree in International Business.When he’s not reviewing or updating personal finance topics, Elias enjoys traveling, comedy shows, and binge-worthy TV shows.