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Meta's Facebook Messenger hit with layoffs amid ongoing 'efficiency' push

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Mark Zuckerberg's Meta announced its first-ever dividend in its earnings release Thursday. Brendan Smialowski/Getty Images
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The permanent push for efficiency at Meta is creating an ongoing drip of layoffs.

Messenger, the popular direct-messaging app within Facebook, was hit with a round of layoffs this week, according to two people familiar with the company. The cuts, which affected fewer than 50 employees, were part of a reorganization of Messenger and its operations.

The cuts at Messenger followed a similar layoff that affected some employees working at Instagram, as Business Insider reported. Both organizations are said to have eliminated many technical-program-manager roles, effectively folding such work into the role of product managers. After Instagram removed the TPM position, other parts of Meta, including the Facebook organization in which Messenger sits, were expected to do the same, BI reported.

A company spokesman declined to comment beyond saying Meta's efficiency work was ongoing.

Although CEO Mark Zuckerberg dubbed 2023 his "year of efficiency" (laying off more than 20,000 employees, eliminating some manager roles, and putting an end to years of "hyper-growth"), he decided this year to keep it in place for the foreseeable future. This has led to a culture shift within Meta, with some managers taking pride in finding places to cut costs or slim down teams. A related spate of reorganizations is creating a sense of constant anxiety among some workers.

The Facebook business last year underwent a structural change to simplify how it operates. It also was hit with layoffs, and cuts were expected to continue within the organization this year. It remains Meta's largest organization in terms of head count, with the most mature tools and platforms.

Are you a Meta employee or someone with a tip or insight to share? Contact Kali Hays at khays@insider.com or on the secure messaging app Signal at 949-280-0267. Reach out using a non-work device.

Correction: March 7, 2024 — An earlier version of this story included outdated information about the announcement of Meta's first dividend. This information has been removed.

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Kali Hays was a Tech Correspondent at Business Insider covering the major social media platforms like Meta, Twitter, and Snap. Her reporting covered major changes and the internal culture at these companies, the founders and executives who run them, and business developments and products. Hays also wrote frequently about AI and emerging trends and shifts in the tech industry overall. Her work has been widely cited, including by the FTC in an investigation into Elon Musk’s takeover of Twitter, and she has appeared as an expert on NBC, CBS, the BBC and elsewhere. Her exclusive reporting and scoops include:Meta's Facebook Messenger hit with layoffs amid ongoing 'efficiency' pushLayoff angst looms over Meta employees as they face tough performance reviews and ongoing reorgsMeta aiming to reveal and demo Orion, its first true AR glasses, at its fall developer conferenceMeta's Responsible AI team shrinks amid layoffs and restructuring, even as the company goes all-in on AIMeta updates RTO policy with stricter mandate, saying workers may lose their jobs if they don't show up 3 days a weekLeaked documents from Mark Zuckerberg and Priscilla Chan's charity include a tacit admission that their biggest bet on education reform was a flop'He is in war time': Mark Zuckerberg's desperate, last-ditch attempt to remake himself — and MetaOpenAI is expected to release a 'materially better' GPT-5 for its chatbot mid-year, sources sayOpenAI's employees were given 2 explanations for why Sam Altman was fired. They're unconvinced and furious.AI is killing the grand bargain at the heart of the web. 'We're in a different world.'Jack Dorsey warns Block employees of coming job cuts: 'The growth of our company has far outpaced the growth of our business.'Elon Musk is considering taking X out of Europe amid EU compliance investigationLeak: Elon Musk said he wants X to be a dating app, too, in an all-hands meeting on the anniversary of his Twitter takeoverLinda Yaccarino, Elon Musk, and the most difficult CEO job on earthElon Musk's Twitter races to build a live video service as it woos right-wing media personalitiesElon Musk is moving forward with a new generative-AI project at Twitter after purchasing thousands of GPUsSnap begins a new round of layoffs with staffers expecting more next weekEvan Spiegel proclaims 'social media is dead' in leaked memo, predicts Snap is about to 'transcend' the smartphoneSnap workers say they're being closely 'tracked' to enforce compliance with the RTO mandateHow Snap misread big threats from TikTok and Apple and lost its chance at becoming an advertising giant
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Hugh is a senior correspondent at Business Insider where he writes about Google, tech, and wealth. His work has been cited by The New York Times, Bloomberg, Reuters, The Wall Street Journal, and other outlets.Get an alert whenever I publish a story.Got a tip? You can reach him using the secure messaging app Signal (hughlangley.01) or email (hlangley@jkmperu.com). We can keep sources anonymous.