Real Estate

I got to experience how the ultra-rich live on NYC's Billionaires' Row. I was shocked at how comfortable Central Park Tower felt and how curated every aspect of living there was.

Brunette woman, reporter Kelsey Neubauer, sits in a 113th floor condo in Central Park Tower overlooking the southwest side of Manhattan and the Hudson River
The author sits in one of the building's units. It could be your dinner view for $63.3 million. Zoe Rosenberg/Insider
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I was invited to Central Park Tower — the tallest residential building in the world — for a tour and dinner at its 100th floor restaurant, open only to residents and their guests.

Central Park Tower at sunset
Central Park Tower is the tallest skyscraper in this photo. Bruce Katz Courtesy of PA Press

The 1,550-foot supertall, with 131 floors and 179 ultra-luxury condos, is a prominent skyscraper along Billionaires' Row, a famous line of residential building's catering to the super rich.

a view of Central Park, skyscraper Central Park Tower, and surrounding buildings
Central Park Tower is one of a handful of skyscrapers that make up Billionaires' Row. Courtesy of Extell Development

The building is just over a mile away from the humble 300-square-foot one-bedroom apartment my partner and I rent for $3,400 per month — but it felt like an entirely different planet up in the clouds.

By contrast, available condos here start at $6.5 million for a nearly 1,900-square-foot two-bedroom.

From the ground floor, it looks like the many other luxury condo buildings that line the streets of Manhattan. A doorman stood outside alongside well-manicured shrubs.

entrance to Central Park Tower located at 217 57th Street, along billionaire's row
The entrance to Central Park Tower located at 217 West 57th Street, along Billionaires' Row. Kelsey Neubauer/Insider

For a moment, just before arriving, I forgot I was about to walk into a building only affordable to the world's richest residents, where a 17,500-square-foot home in the sky is currently listed for $250 million

As I approached the building, I noticed a hot-dog cart served tourists nearby, orange construction cones blocked off a portion of the sidewalk under renovation, and passersby headed into a diner a few doors down. Outside, the scent of Midtown in summer — an eclectic mix of food, dirt, and other smells baking in the humidity — wafted around me.

But as I stepped into the lobby I was hit by a different fragrance: a light but distinct smell that I later learned was crafted for the building.

lobby of Central Park Tower
Every detail of the lobby from the lighting, to the furniture, to the scent, evoked wealth, status, and exclusivity. Kelsey Neubauer/Insider

The building's lobby is drenched with elements of Art Deco design: metallics and stone hues, and a motif of strong symmetrical angles combined with eccentric curved lines. I felt like I could be walking onto a set for "The Great Gatsby."

It's not just the building's design that evokes a time of great wealth. Indeed, these buildings are a sign of a new gilded era, Wall Street Journal reporter and author Katherine Clarke writes in her book "Billionaires' Row," released earlier this month, about the collection of skyscrapers. 

"To gaze south from New York City's Central Park these days is to look upon a physical manifestation of global wealth," she wrote. "Though these buildings have dramatically reshaped the city's iconic skyline, the average New Yorker will likely never set foot in any of them." 

So, as a reporter and an average New Yorker myself, I took this invitation very seriously, and saw it as an opportunity to take other average New Yorkers and any others curious about it inside. Here is what it was like.

Kelsey Neubauer in front of CPT
The author in front of Central Park Tower. Zoe Rosenberg/Insider

I first toured a spacious amenities space, located 14 floors up. It's open to all residents and their guests — and it reminded me of a large, chic living room.

A parlor with cream furniture, dark accents, and prominent angles throughout the design
The amenities space on the 14th floor. Kelsey Neubauer/Insider

Residents can also rent this, and other shared spaces in the building, out for private events, at an added cost.

A silvery gray couch sits in front of a black bookcase and a gold table in Central Park Tower
Like the lobby, the whole room was accented with neutral and metallic colors, and strong angles (with an occasional curved line.) Kelsey Neubauer/Insider

There was also a huge movie theater and a lounge exclusively for tweens.  

I imagined the opulent birthday parties I could plan if I lived there, and how nice it would be to chill out there after an international flight on my imaginary private jet. 

Outside, it looked like a luxe suburban backyard floating in the sky. There was cornhole, some marble art, and a bar with a light-up sign that said "Summer 2023."

a white stone statue sits on grass on a 14-floor terrace in Central Park Tower
The exterior space looks like it floats among city buildings. Kelsey Neubauer/Insider

There was also a warm outdoor pool, a lifeguard on duty, and lounge chairs to sunbathe on. This area, too, could hold private parties.

An in-ground pool with lounge chairs on the 14th floor of Central Park Tower, overlooking many Midtown buildings
The pool's floor was made of elegant stone. Kelsey Neubauer/Insider

Two floors up, the world's richest people can work out with views of the city. I couldn't take a photo because a resident was lifting weights.

an indoor gym with machines on the 16th floor in luxury skyscraper Central Park Tower
A workout facility on the 16th floor. Evan Joseph

There was also an indoor pool, which was being used when I visited, because it was a little too cold for the outdoor pool.

Indoor pool on the 16th floor at Central Park Tower
The indoor pool on the 16th floor. Evan Joseph

Next, I went up to a staged five-bedroom apartment on floor 113. On the way up, a wave of nausea hit me, and my ears popped — that's how high off the ground we were.

living room in Central Park Tower
Kelsey Neubauer/Insider

What struck me first was the living room's view over Central Park, Midtown East, and Times Square down to the World Trade Center.

living room in Central Park Tower
Kelsey Neubauer/Insider

Looking out the floor-to-ceiling windows that wrapped around the spacious living area, the tops of the city's tallest buildings looked small, like Legos rather than 1,000-foot urban monoliths.

A shot of the Empire state building out of one of the floor-to-ceiling windows in the 113th floor apartment in Central Park tower
A view of the Empire State Building, which is over 1,200 feet tall, about twenty blocks south and east of the building. Kelsey Neubauer/Insider

It seemed that every window offered a live painting of some of Manhattan's most stunning architecture. This is a view of a 111 West 57th Street, another supertall along Billionaires' Row, from the condo's kitchen.

living room in Central Park Tower
The kitchen within the unit. Kelsey Neubauer/Insider

At over 7,500 square feet, it was remarkable to me just how homey the condo felt. The primary bedroom even felt small, but had a very cozy feel. I wasn't expecting it at all, but I could see myself feeling comfortable in a room like this.

A cozy primary bedroom with a soft white carpet white bed frame, and white bedspread overlooks New York City's supertalls  in Central Park Tower
The primary bedroom within the unit. Kelsey Neubauer/Insider

Next I met Colin Cowie, a world-renowned event planner and lifestyle curator, who got his start planning events in Los Angeles in the 1980s and soon after became one of the most popular celebrity planners.

Colin Cowie, a man with brown hair and a black jacket, sits in front of a window in Central Park Tower, overlooking the Empire State Building
Colin Cowie has planned events for Oprah, Kim Kardashian, and Jennifer Aniston to name a few. Kelsey Neubauer/Insider

His company has designed experiences for the Central Park Club, which is exclusively for residents and "social members," or beautiful and interesting people that are invited in to fill the space and mingle with guests.

parlour of restaurant on 116th floor
One room in the Central Park Club, where big-name celebrities have performed for residents. Jonathan Walgamott for Extell Development

"It's very important that a space like this be busy and alive. When you go to the nightclub, and the dance floor is empty, you feel like you're backing the wrong horse," Cowie told me. "So we have social members. We invite gorgeous people to come up, interesting people to talk to, and it becomes very social for everyone." 

Central Park Club has hosted events with celebrities like Angela Bassett and "Hamilton" star Lexi Lawson.

We made our way to 10 Cubed — the 100th-floor restaurant so named because it is 1,000 feet from ground level —where I had an incredible meal with Cowie overlooking Central Park. We chatted about the way he designed the space for luxury.

dinner at central park tower
A tuna tartare appetizer at 10 Cubed. Zoe Rosenberg/Insider

"Luxury is not a product anymore," Cowie told Insider about his vision for Central Park Club. "Today, it's how it makes you feel. I think luxury is what you smell, touch, taste, and hear in harmony with one another."

The Central Park Club also has a cigar lounge with curated boxes from Davidoff and private alcohol lockers.

A dining room overlooking Central Park
The dining room of 10 Cubed. Extell Development Company

One thing's for sure: the building's residents want for nothing.

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Kelsey was a real estate reporter for Insider. She wrote stories about housing affordability, where people were moving, prefab & modular construction, and tiny homes. Her stories focused on accessory dwelling units in California, people who have made big moves, and why people were choosing to live in tiny homesHer 2022 story "The online shopping frenzy pushed warehouses into Pennsylvania's once quiet Lehigh Valley. Unhappy locals are pushing back," was part of Insider's 11-story package "Warehouse Nation" that won the Society of American Business Editors and Writers' 2022 Best in Business award for explanatory journalism. She's also profiled one of the biggest figures in real estate, broke news about layoffs in the proptech sector, and wrote a story about Gen Zers living at home to be able to afford a luxury lifestyle. During her time as a real estate reporter at Insider, and in her previous job at Bisnow, several stories that she wrote or contributed to have won awards from the National Association of Real Estate Editors. Before becoming a business reporter, Kelsey covered crime, local politics, inequality, and immigration. Throughout college, she reported for VTDigger, and covered some of the biggest stories in Vermont. She's also reported for Documented New York, Newsday, the Miami Herald and The Real Deal. She specialized in investigative journalism at Columbia University Graduate School of Journalism, where she received her masters. She holds a Bachelors in English from The University of Vermont.