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Sears' top spokesman jumps ship as reports emerge of a potential bankruptcy filing

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Sears' vice president of media relations and corporate communications has left the company. Business Insider/Jessica Tyler
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Sears' top spokesman exited the company just days before reports emerged of a possible bankruptcy filing, Business Insider has learned.

Chris Brathwaite left his position as Sears' vice president of media relations and corporate communications last week after more than a decade with the company.

He notified Sears last month that he planned to leave to pursue a "new opportunity," the Sears spokesman Howard Riefs told Business Insider.

"He'll be announcing his new role in a few weeks," Riefs said. "We wish Chris well in his future endeavors."

Brathwaite's departure comes as Sears, which also owns Kmart, is said to be preparing for a bankruptcy filing that could come as soon as this week. The Wall Street Journal was the first to report on the potential filing.

Sears Chris Brathwaite
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Sears has a debt repayment coming due Monday, and it's short on cash following a years-long downward spiral in sales and customer traffic.

Brathwaite did not immediately respond to requests for comment on his departure.

The company was quick to scrub him from its website, however, as it has done following other top-level departures.

As recently as Friday, Brathwaite's name, photograph, and position were listed on Sears' site. By Wednesday morning, Sears had removed him from its media-relations page.

If you work for Sears and have a story to share, email hpeterson@jkmperu.com.

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Hayley Peterson
Hayley Peterson
Hayley Peterson is an Executive Editor who oversees coverage of the economy, tech, media, advertising, defense, careers, and more.She was previously a chief correspondent at Business Insider and wrote breaking news, analysis, and in-depth investigations on large consumer companies, with an emphasis on retailers including Amazon, Walmart, major grocery chains, and department stores.Hayley won recognition from the Society for Advancing Business Editing and Writing in 2018 for "defining the retail apocalypse" through her reporting on retail job losses, the decline of Sears, and the impact of store closings on bondholders.Prior to joining Business Insider in 2013, Hayley was a White House correspondent and embedded on the presidential 2012 campaign trail.