Finance

Here's Why Peter Luger Is The Best Steakhouse In New York City

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peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

We asked you to tell us your favorite steak house, and you responded enthusiastically.

The overwhelming winner of the contest was Peter Luger, the decades-old, family owned and operated, no-frills restaurant that Wall Streeters will travel to Brooklyn for.

Yes, Brooklyn.

Jody Storch is a member of the Foreman family. Her grandfather bought the restaurant in the 1950s having no experience in the restaurant business. In fact, he worked at a factory across the street, but when he heard Peter Luger was up for sale he bought it just because he loved it so much.

"It represents old New York," said Storch. "It's good meat with common appeal. ... my grandfather used to tell me, 'People are animals and they live for the taste of meat.'"

And only the best meat will do at Peter Luger, especially when you're serving the likes of Ed Koch, Jake Gyllenhall, and other notables. Storch said they've canceled reservations when they thought cuts of meat weren't up to snuff. "My mother used to tell me, 'We have the smartest customers in the world.'"

So go there, have a steak, and get smarter.

Peter Luger's right off the first J train stop, Marcy Avenue in Brooklyn.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

The restaurant office is across the street in the old factory.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

CASH ONLY — unless you have a Luger card.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

The first thing you'll notice when you walk in, is that the restaurant has awards for days.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

Then, of course, there's the well stocked bar.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

Here's an example of doing things the old fashioned way — the cash register is manual.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

There are three dining rooms, we sat in the newest one.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

The best part (other than the food) is that we got to take a look at the kitchen.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

This is what is called, a tray of "doubles," the whole cut is a short loin.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

"Doubles" because it's a porterhouse cut, which includes filet mignon and New York strip..

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

Jody told us to notice the marbling, that indicates quality. Someone in her family looks at every piece of meat.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

Waiters and chefs have to be really prompt to make sure people get their steaks how/when they want them.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

The burgers are their best deal, says Jody, they're around $11, beef ground in-house.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

Can't forget sides — the fries are thick cut and delicious.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

This bacon never used to be on the menu, it was a staff secret treat.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

But Wall Streeters got wind of it and started asking for it. Finally, management put it on the menu.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

Take a look at that monster! Only the highest quality steer meat (don't say cow).

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

A double will cost you $72.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

The family used to work with dozens of butchers.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

The family gets their meat in the city still, but also from butchers in Long Island and Hunt's Point

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

It is then dry aged in-house.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

Get a look at that spread!

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

Obviously the steak is the star.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

It comes to your table with the juices still bubbling.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

There's not a lot on the menu.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

They stick with traditional sides.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

Jody told us the last time they added something new was years ago — a Caesar salad.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

Luger's famous sauce, available at some grocery stores if you think you can try this at home.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

And then there's dessert.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

This sundae has a little Luger cow on it.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

We highly recommend the cheesecake.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

Or if you're too full (but still want a sweet) go for the gold coin chocolates.

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

And these are the ladies behind it all — Amy Rubenstein, Jody Storch, and Marilyn Spiers

peter luger, steakhouse, steak, march 2012, bi, dng
Daniel Goodman / Business Insider

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Linette was a senior correspondent at Business Insider who focused her writing on tech, finance and economics as well as international relations. She also conducted investigations into controversial companies, like Tesla.She joined BI in the summer of 2011 after graduating from Columbia University's School of Journalism and holds a BA from Columbia University, where she finished her undergraduate education in 2008.In 2017 she won the Folio 'Rising Star' award for top women in media. In 2020 she won the 'Excellence in Financial Journalism' Award in opinion writing from NYSSCPA for a piece on US-China relations, 'The Huawei indictment marks the end of US and China's cycle of trust.' In 2023 she won the New York Press Club award for commentary in digital journalism for a series of stories about the stock market's decline in 2022.She contributes to "Marketplace," a radio show from American Public Media, and can be seen on MSNBC and CNN.Some stories by Linette:
Daniel Goodman is a video producer and photographer at Business Insider. He most recently spent a year in Hong Kong pursuing a Master's Degree in Journalism from the Journalism and Media Studies Center at the University of Hong Kong.  A New Jersey native, he moved to China shortly after obtaining a Bachelor's Degree in Political Science and Anthropology from Johns Hopkins University in 2006. In China, Daniel worked in teaching, furniture sales, PR, research consulting, and large-scale concert promotion.