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People are destroying their James Charles makeup following his feud with fellow beauty YouTuber Tati Westbrook

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James Charles attends the 2019 Met Gala. Charles Sykes/Invision/AP
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Beauty vlogger Tati Westbrook announced the end of her friendship with makeup artist James Charles in a 43-minute-long YouTube video on Friday.

In her video, Westbrook said the makeup artist uses his fame and money to hold power over those close to him and accused Charles of trying to manipulate the sexuality of multiple straight men. Since the video's release, Charles has lost millions of YouTube subscribers.

Now, some people are retaliating against Charles by destroying the vlogger and makeup artist's eye-shadow palette. On TikTok, some former fans have posted videos of themselves burning the James Charles eye-shadow palette from Morphe.

Another TikTok user decided to scrape each individual eye-shadow shade from the palette, which makes the product practically unusable.

Read more: A beauty YouTube feud is erupting after viral makeup artist James Charles made a deal with his friend's competitor. Now, she's accusing him of being a 'bad role model' and 'manipulating someone's sexuality.'

On Twitter, people found other ways to destroy the palette. One user, for example, took her makeup and threw it across the pavement. While she didn't reveal whether or not the palette broke, most eye shadows can't withstand any sort of drop without breaking.

Many people on Twitter said that while they no longer support Charles, the palette is "too expensive" to completely destroy.

Instead of causing any damage, some people chose to get creative with their makeup and cover the James Charles logo with new designs, such as a photo of Snoop Dog.

Another person painted a portrait of Shrek over the logo and renamed each eye-shadow shade to correlate with the animated film.

They also covered the "Unleash your inner artist" phrase on the inside of the palette with a new one: "Unleash your inner onion layers."

One person on Twitter transformed their palette to show their support of Tati Westbrook. They first covered the James Charles logo with a piece of duct tape, and then used a Sharpie marker to write "Stan Tati Westbrook."

But for some former fans of Charles, the Morphe eye-shadow palette was not worth destroying or redecorating.

As seen in one TikTok video, some people are choosing to return their makeup to the store where they originally purchased it.

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Amanda Krause
Amanda Krause is a Senior Reporter at Business Insider covering a variety of lifestyle topics.Her work at BI includes profiles of beauty moguls, analyses of celebrity fashion, reviews of trending products, expert interviews across topics, features about booming small businesses and lucrative side hustles, and live coverage of award shows, pageants, and other events. Amanda has also widely covered Disney brands and theme parks, writing everything from slideshows about her experiences on Disney cruises to breaking-news stories focused on major changes and layoffs within the company. She previously appeared on CBS in 2024 to discuss the Met Gala and won an Anthem Award in 2023 for her work on Business Insider's package "Better Me."Amanda graduated from Ramapo College of New Jersey with a degree in Communications and Journalism, and has more than seven years of experience in the lifestyle space.You can email her at akrause@jkmperu.com.ExpertiseFashion, celebrity style, beauty, lifestyle trends, and Disney theme parks.Popular ArticlesI spent under $200 a night to stay at Disney World's cheapest resort. My tiny room was worth the convenience.A woman spent $2 on a necklace that resembled a Tide Pod. It turned out to be a one-of-a-kind art piece worth $3,000.Bobbi Brown is still living a life of luxury and lipstick — and it's all on her own termsA Kansas City store owner thought someone made a fraudulent order on his website. It was actually a legit purchase from Taylor Swift.Beyoncé's mom promised Ty Hunter 20 years ago that she would get him out of his retail job. Now he's styling the biggest stars in Hollywood.I've tested every product in Selena Gomez's makeup line, and almost every item is worth buying