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LeBron James showed up to the NBA All-Star Game with a bottle of his tequila around his neck in custom leather satchel

By Cork Gaines
Joe Murphy/NBAE via Getty Images
Joe Murphy/NBAE via Getty Images Joe Murphy/NBAE via Getty Images
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Anybody who is anybody has a tequila these days and that includes LeBron James.

While many NBA stars have turned the walk-in to games into a fashion show, LeBron used the NBA All-Star Game walk-in as a chance to promote his tequila brand.

In the photo above, LeBron has a bottle of Lobos 1707 Extra Añejo in a custom leather satchel. Here is that bottle, which can go for as much as $160.

A bottle of LeBron James' Lobos 1707 Extra Añejo tequila
A bottle of LeBron James' Lobos 1707 Extra Añejo tequila  TBG Press Team (The Brand Guild)

The leather satchel is a custom piece designed by fashion designer Sheron Barber, specifically for the Extra Añejo bottle. The holder is part of the upcoming Lobos 1707 Legacy Collection which will be available in limited supply to the public this spring on NTWRK.

Barber has designed clothing and accessories for celebrities such as Bad Bunny, Post Malone, Teyana Taylor, and Quavo.

LeBron James (center) with Sheron Barber (right)
LeBron James (center) with Sheron Barber (right)  TBG Press Team (The Brand Guild)

A closer look at the holder. 

LeBron James tequila holder by Sheron Barber
LeBron James tequila holder by Sheron Barber  TBG Press Team (The Brand Guild)

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Cork Gaines
Cork Gaines
Cork was a correspondent for Insider's sports desk.Previously, he was a contributor at MLB Trade Rumors, and he has written for Yahoo Sports, Deadspin, and The Hardball Times. He has authored chapters in three books, including "The Hardball Times 2009 Season Preview." Cork's work has been featured on ESPN's "SportsCenter" and "Mike & Mike," "Any Given Wednesday with Bill Simmons," ESPN.com, BBC, Yahoo, USA Today, Sports Illustrated, Drudge Report, the Washington Post, the Kansas City Star, the Houston Chronicle, and the Dallas Morning News, among others.He is a graduate of the University of Iowa and holds a doctorate from Fordham University.Here is a selection of his work:Under Armour hit the jackpot on its Jordan Spieth betGary Woodland once took his pants off to hit a shot and learned a funny lesson about product endorsementWe tried the alcohol diet Tom Brady put Rob Gronkowski on, and it was a lot harder than we imaginedThe University of Texas spent $7 million remodeling their football locker room and the results are jaw-droppingStephen Curry has replaced LeBron James as the best basketball player in the worldEx-NBA player who made $60 million explains what really happens to your money when you sign an 8-figure contractHere's Michael Jordan's 56,000-square-foot house in Chicago, and why it's still on the market after 6 yearsMayweather beat McGregor with a TKO in the 10th round! Here are the big moments everybody will be talking aboutPerfect conditions at Cowboys-Patriots game helped create incredible picturesWe've been using Alexa in a car for 6 months and it's the best infotainment system we've ever used.
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