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Kendall Jenner is quitting her app in 2018: 'My goals and priorities are changing'

kendall jenner
Kendall Jenner. Neilson Barnard/Getty Images
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  • Kendall Jenner will no longer be updating her app.
  • "I hope you’ve enjoyed this journey as much as I have, and am looking forward to sharing the next chapter with you," she wrote on her site.
  • She's still a really successful model.

 

Kendall Jenner is retiring her app in 2018, the model said in an announcement on her website.

"As I look ahead to the next year, my goals and priorities are changing," Jenner wrote. "I’ve had an incredible 2+ years connecting with all of you, but I’ve made the difficult decision to no longer update my app in 2018. I hope you’ve enjoyed this journey as much as I have, and am looking forward to sharing the next chapter with you."

Jenner's app is a platform where the model shares her outfits, highlights from her modeling career, and her favorite styles. She also used it to bring users into her beauty routines and strategies.

A few different members of the Kardashian and Jenner families have apps. Kim Kardashian West seems to be the most successful in the field. Both her style app and mobile game accounted for at least 40% of her income in 2016.

It's not clear how much money Jenner made from her app, but she's having plenty of success anyway. She made $22 million this year, enough to make her the most successful model in the world.

People noted that Jenner's announcement came after a teaser for E!'s "Keeping Up With the Kardashians" where she said she deals with anxiety.

"I just get anxiety some times," Jenner said in the video.

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Jacob Shamsian
Jacob Shamsian is a correspondent on Business Insider's Enterprise news desk. He is also a Global Reporter for Axel Springer.He was previously on BI's Legal Affairs desk, covering major litigation, courtroom trials, and the legal industry.Jacob has reported on the criminal trials of Donald TrumpGhislaine Maxwell, Sam Bankman-Fried, Sean "Diddy" CombsR. Kelly, and Anna Sorokin (AKA Anna Delvey), He's also covered blockbuster civil trials, including both E. Jean Carroll v. Trump trials, the New York Attorney General's fraud trial against TrumpSarah Palin v. The New York Times, and Johnny Depp v. Amber Heard.His stories have been cited in judicial rulings, lawsuits, letters from congressional committees, and in numerous media publications. He was a pool reporter in Donald Trump's Manhattan criminal trial.Jacob has been interviewed on CNN, the docuseries "Surviving R. Kelly," ABC's "Good Morning America," and BBC News, among other programs. His work has been cited by media outlets, including The New York Times, Bloomberg News, The Washington Post, Vanity Fair, and New York magazine. He's also written for GQ, The Awl, The New Republic, Entertainment Weekly, Time, and Modern Farmer.You can reach Jacob on Signal at JacobShamsian.07.