Enterprise

The Amazing Story Of How Good Technology Got Itself To A $100 Million IPO

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Christy Wyatt
Good Technology CEO Christy Wyatt  Good Technology

Enterprise security company Good Technology hopes to raise $100 million in an IPO, according to documents filed Wednesday with the SEC.

Should the IPO be a hit, it will mark one of the longest, craziest corporate journeys we've ever heard of, filled with big wins and big disappointments along the way.

Today, Good Technology is known for its enterprise mobile security products, which helps enterprise track and protect fleets of smartphones and tablets. It's a hot field and many of Good's competitors have been swallowed up in acquisitions, including VMware's purchase of Airwatch in January for $1.54 billion.

Good is perhaps most famous for Trae Vassallo, the powerhouse venture capitalist at Kleiner Perkins. Vassallo was one of its cofounders, although she was basically dismissed from the company back in 2002.

Trae Vassallo Kleiner Perkins
Trae Vassallo KPCB Partner  KPCB

Good was founded in 2000 as a company called SpringThings, changing its name to Good Technology after it launched an email reader competitor to then super-hot company Research In Motion.

But after the Internet bubble burst, the company decided to ditch the device. Vassallo described it last year in an interview with Standford's business school.

At the end of 2002, it was nuclear winter from the economy perspective. As a cofounder at Good and a hardware product designer, I was leading strategy on the hardware side of the business. It became clear to me and the management team that in order to survive, we had to make the tough decision to focus on software and stop making hardware. That meant I was out of a job. Going from being a founder to being let go is really humbling. You are left reeling.

Kleiner Perkins' John Doerr was on Good's board and asked Vassallo what her plans were. She offered to help him evaluate startups and worked her way up to partner from there.

Good kept plugging along and in November 2006, Motorola bought it for somewhere between $400 million and $540 million.

It didn't stay a happy exit for long. In 2009, Motorola sold it off to a company called Visto for an undisclosed sum.

The tech press had not been kind to Visto, also an email company. VentureBeat called it “Silicon Valley’s most controversial company" for raising $350 million in venture capital and for "its repeated, failed attempts to go public."

Visto renamed itself Good Technology.

Susan Vinci-Lucero
Susan Vinci-Lucero, breast cancer survivor.  Susan Vinci-Lucero

In 2012, Good went through another shakeup. Susan Vinci-Lucero, a former vice president of marketing, sued the company, alleging she was fired for having breast cancer. The company denied those allegations. The case has been resolved, her lawyer confirmed, though would not comment on whether the case was settled or dismissed.

Shortly after that, at the start of 2013, Good's CEO King Lee was replaced by former Motorola executive Christy Wyatt. They paid her a $400,000 base salary, a $300,000 signing bonus, and stock options valued at over $19 million that vest over five years, the S1 reveals.

She promptly shook up the management staff and by year's end raised $65 million in private equity investment.

And now the company is in the IPO hunt.

As for Good's financials from the S1: Good grew revenues from $117 million in 2012 to $160 million in 2013, and posted a loss of -$90 million in 2012 and -$118 million in 2013. Much of that loss was from sales and marketing, which cost $113 million in 2013.

Vassallo's name isn't mentioned in the S1 as a stakeholder. We reached out to ask her how it felt to see Good go for an IPO so many years after she helped launch it, but she could not be reached for comment.

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Julie Bort was Business Insider's Editor at Large for the Tech team. She loves investigating stories and shedding light on the tech industry's most amazing people.Here's a small sample of some of Julie's work.Former Pinterest employees describe a traumatic workplace where managers humiliate employees until they cry, Black people feel alienated, and the toxic culture 'eats away at your soul'Sex, tequila, and a tiger: Employees inside Adam Neumann's WeWork talk about the nonstop party to attain a $100 billion dream and the messy reality that tanked itInsiders say WeWork's IT is a patchwork of cheap devices and Band-Aid fixes that will take millions to fixWeWork's toxic phone booths were created in-house by its Powered by We business70-hour weeks and 'WTF' emails: 42 employees reveal the frenzy of working at Tesla under the 'cult' of Elon MuskElon Musk works so many hours at Tesla, employees are constantly finding him asleep under tables and desksHow this woman went from a Pizza Hut employee to a founder of a $4 billion startupAn Oracle insider explains how some salespeople gamed the system to sell more cloudTHE TAKEDOWN OF TRAVIS KALANICK: The untold story of Uber's infighting, backstabbing, and multimillion-dollar exit packagesMicrosoft is in talks to buy GitHub, a startup at the center of the software world last valued at $2 billionThe alarming inside story of a failed Google acquisition, and an employee who was hospitalizedInside Facebook's plan to eat another $350 billion IT marketHow a registered sex offender wound up living in an Airbnb hosting unsuspecting guestsA controversial ex-banker is the person who really runs Twitter — and he's gambling the company's future on one risky betSecret passages and skipped meals: Oracle's CEO gave us a rare peek at what it really takes to run a $37 billion companyHP told some employees to choose between becoming contractors with no benefits or being fired without severance'I felt like we were being extorted': Customer says Oracle tried to strong-arm him into a cloud saleHow the queen of Silicon Valley is helping Google go after Amazon's most profitable businessAirbnb host: A guest is squatting in my condo and I can't get him to leaveLIES, BOOZE, AND BILLIONS: How one of the fastest-growing startups in Silicon Valley history raised $580 million then spiraled out of controlGitHub is undergoing a full-blown overhaul as execs and employees depart — and we have the full inside storyWhen she's not writing for Business Insider, Julie can usually be found on the trails, on my mountain bike, or on my skis, if you know where to look.