Enterprise

How The CEO Of Hootsuite Rescued Me In Aspen

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Hootsuite CEO Ryan Holmes and Julie Bort bicycles
Hootsuite CEO Ryan Holmes and Julie Bort, happy after a 50 mile bike ride in Aspen  Business Insider

I was almost stranded on my bike on the back roads of Colorado today—but for the good graces of Ryan Holmes, CEO of Canadian social-media startup Hootsuite, who fixed a fouled-up chain and got me on my way.

I'm in Aspen, Colo. this week hobnobbing with billionaires and startup CEOs at Fortune's Brainshare conference. Monday morning began with a guided bike ride, 50 miles of pedaling on gorgeous roads, guided by a team from Chris Carmichael Training Systems. Carmichael coached Lance Armstrong and a host of other Olympic and Ironman champions. (He was supposed to be part of today's ride, but he didn't show up.)

I kind of crashed the party. The ride was sold out, but since I live in Colorado, and was driving to Aspen, I told the organizers that I would bring my own bike and tag along. I got the OK for that—as long as I signed their liability waiver.

I was one of maybe 50 riders. All but three of us were men. Not surprisingly, most of those guys rode off fast, ignoring the guide's warning that "this is not a race." So I was pretty much pedaling by myself at the start of a 10-mile climb. I shifted down and my chain jumped off the ring. I can fix that, but in this case it wound around the pedal crank and was good and stuck. The Carmichael guys were way ahead leading the ride.

Holmes was pedaling by, and gallantly stopped and fixed my bike. Then he pedaled my slow pace and chatted. We traded tales about how bicycle-friendly our towns are (Vancouver, British Columbia versus Fort Collins, Colo.) Hootsuite, now at about 190 employees, is so filled with bike fanatics that the offices look like a bike shop, he says.  Hootsuite also sponsors a bike team.

I meet a LOT of startup CEOs in this job—so when I say that this guy is really, really nice, I really, really mean it.

Hootsuite makes a tool that helps companies manage multiple social media accounts (Twitter, Facebook, etc.) It can't hurt to be sociable in his business.

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Julie Bort was Business Insider's Editor at Large for the Tech team. She loves investigating stories and shedding light on the tech industry's most amazing people.Here's a small sample of some of Julie's work.Former Pinterest employees describe a traumatic workplace where managers humiliate employees until they cry, Black people feel alienated, and the toxic culture 'eats away at your soul'Sex, tequila, and a tiger: Employees inside Adam Neumann's WeWork talk about the nonstop party to attain a $100 billion dream and the messy reality that tanked itInsiders say WeWork's IT is a patchwork of cheap devices and Band-Aid fixes that will take millions to fixWeWork's toxic phone booths were created in-house by its Powered by We business70-hour weeks and 'WTF' emails: 42 employees reveal the frenzy of working at Tesla under the 'cult' of Elon MuskElon Musk works so many hours at Tesla, employees are constantly finding him asleep under tables and desksHow this woman went from a Pizza Hut employee to a founder of a $4 billion startupAn Oracle insider explains how some salespeople gamed the system to sell more cloudTHE TAKEDOWN OF TRAVIS KALANICK: The untold story of Uber's infighting, backstabbing, and multimillion-dollar exit packagesMicrosoft is in talks to buy GitHub, a startup at the center of the software world last valued at $2 billionThe alarming inside story of a failed Google acquisition, and an employee who was hospitalizedInside Facebook's plan to eat another $350 billion IT marketHow a registered sex offender wound up living in an Airbnb hosting unsuspecting guestsA controversial ex-banker is the person who really runs Twitter — and he's gambling the company's future on one risky betSecret passages and skipped meals: Oracle's CEO gave us a rare peek at what it really takes to run a $37 billion companyHP told some employees to choose between becoming contractors with no benefits or being fired without severance'I felt like we were being extorted': Customer says Oracle tried to strong-arm him into a cloud saleHow the queen of Silicon Valley is helping Google go after Amazon's most profitable businessAirbnb host: A guest is squatting in my condo and I can't get him to leaveLIES, BOOZE, AND BILLIONS: How one of the fastest-growing startups in Silicon Valley history raised $580 million then spiraled out of controlGitHub is undergoing a full-blown overhaul as execs and employees depart — and we have the full inside storyWhen she's not writing for Business Insider, Julie can usually be found on the trails, on my mountain bike, or on my skis, if you know where to look.