Tech Reference

How to record and post new Instagram Reels, or make a Reel out of a video from your camera roll

teens singing recording video on phone
It's easy to record and post short videos with Instagram's new Reels feature. Willie B. Thomas/Getty Images
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Recently, Instagram unveiled Instagram Reels, a new short-form video format that's clearly inspired by TikTok. You can record, edit, and publish video clips between 3 and 15 seconds in length to your Instagram feed. 

Making your own Reels is pretty straightforward; the hardest part is likely finding where Instagram has placed the feature. Here's how to make your own Instagram Reels.

How to record a new Instagram Reel 

1. Start the Instagram app on your iPhone or Android device. 

2. Tap the camera icon at the top left of the screen. 

3. At the bottom of the screen, tap "Reels," to the right of "Live" and "Story." If you don't see the "Reels" option, update your app to the latest version in the app store. 

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Tap "Reels" on the camera page to start making a Reel.  Dave Johnson/Business Insider

4. Check out the wide assortment of effects available on the left side of the screen. For example, tap the "Audio" button to choose a song to use as your soundtrack for the Reel. After selecting a song, you can pick the part of the song you want to use (remember, Reels can be no more than 15 seconds). You can also add visual effects, change the playback speed of a clip, and more. 

5. Record your clip. There are three ways to record:

  • Tap and hold the "Record" button. When you release the button, recording stops. 
  • Tap the "Record" button. If you tap and release the button quickly, it'll continue to record – tap again to stop recording. 
  • Tap the Timer button on the left side of the screen and choose how long to record, then tap "Set Timer." When you tap the "Record" button, you'll see a countdown and then the app will record for the time you specified. 
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The timer lets you record for a set length of time, with a three-second countdown, so you can record hands-free.  Dave Johnson/Business Insider

6. You can record your clip in segments until you've used up your entire 15 seconds. 

7. Tap the right arrow to preview your video. If you're happy with the result, tap the right arrow again. 

8. On the "Share" page, enter a caption and then tap "Share" to post it. 

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When you're satisfied with your Reel, you can publish it the same way you'd publish a post on Instagram.  Dave Johnson/Business Insider

How to make an Instagram Reel from video you've already recorded

You don't need to create a new, original video every time to publish a Reel. If you already have video on your phone, you can easily convert it to a Reel and publish it. 

1. Start the Instagram app on your iPhone or Android device. 

2. Tap the camera icon at the top left of the screen. 

3. At the bottom of the screen, tap "Reels."

4. Swipe up to see your camera roll. Be careful not to swipe up from the very bottom of the screen on an iPhone or you'll close Instagram. 

5. Locate the video you want to turn into an Instagram Reel and tap it. 

6. Using the control at the bottom of the screen, choose the part of the video you want to use and then tap the check mark. 

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Since a Reel is limited to 15 seconds, you'll need to select the part of the video you want to include in your Reel.  Dave Johnson/Business Insider

7. Apply any other effects and choose a musical soundtrack, if you want to. 

8. Use the right arrow to preview and then publish the video as a Reel to your Instagram feed.

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Dave Johnson is a technology journalist who writes about consumer tech and how the industry is transforming the speculative world of science fiction into modern-day real life. Dave grew up in New Jersey before entering the Air Force to operate satellites, teach space operations, and do space launch planning. He then spent eight years as a content lead on the Windows team at Microsoft. As a photographer, Dave has photographed wolves in their natural environment; he's also a scuba instructor and co-host of several podcasts. Dave is the author of more than two dozen books and has contributed to many sites and publications including CNET, Forbes, PC World, How To Geek, and Insider.