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Google's Pixel 9 series is a total evolution, with 4 new models including a foldable phone. Here's how to order.

Google's new Pixel 9 lineup arranged on a white table with colorful items in the background.
There are four new Google Pixel phones: the Pixel 9, Pixel 9 Pro, Pixel 9 Pro XL, and Pixel 9 Pro Fold. Antonio Villas-Boas/Business Insider
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Google announced more new phones than ever during its Made By Google event on August 13, launching the new Pixel 9, Pixel 9 Pro, Pixel 9 Pro XL, and Pixel 9 Pro Fold. The Pixel 9 and Pixel 9 Pro XL are available to order as of August 22, while the Pixel 9 Pro and Pixel 9 Pro Fold are available to preorder ahead of a September 4 release date. 

For the first time, Google's Pixel Pro series comes in two sizes with the introduction of the brand new Pixel 9 Pro XL. As expected, the XL designation means the Pixel 9 Pro XL has a large screen, but it's a similar size to previous Pixel Pro phones, though slightly larger. It's the Pixel 9 Pro that offers something that wasn't available before — a Pixel Pro with a smaller display. 

After initially handling the new Pixel 9 series for a couple of hours ahead of our current testing, these models feel ready to compete for a high ranking among the best Android phones.  

The Pixel 9 Pro Fold is Google's second attempt at a book-style foldable phone. Google clearly learned a lot from the original Pixel Fold from 2023, which was already one of our favorite foldable phones. From initial impressions, the Pixel 9 Pro Fold might very well take the top spot as the best foldable phone

Upgrades common to all of Google's Pixel 9 phones, including the Pixel 9 Fold

Google's Pixel 9 lineup laying against a white table all with colorful screen backgrounds showing home screens and icons.
All the Pixel 9 phones run on the same Google Tensor G4 processor.  Antonio Villas-Boas/Business Insider

All of Google's new phones run on the company's latest processor, the Tensor G4, and have a significant bump in RAM compared to the previous generation to power Google's new AI features (more on that later). Beyond making AI features possible, the extra RAM will likely help increase the performance of the Pixel 9 phones, too. 

All the new Pixel 9 phones, including the base model, also come with Google's super-bright Actua displays that were first introduced with the Pixel 8 Pro in 2023. From first impressions, the processor and display combination work beautifully — all the Pixel 9 phones ran perfectly smoothly and quickly, and the displays were incredibly bright while delivering deep, rich colors and contrast. 

The Pixel 9 series displays feature a new ultrasonic fingerprint sensor, which should facilitate faster and more accurate unlocking. Google is also continuing its seven-year support window for Android upgrades and security updates.

Pixel 9, Pixel 9 Pro, Pixel 9 Pro XL

Google's Pixel 9, Pixel 9 Pro, and Pixel 9 Pro XL arranged with some on top of each other against a white table.
The Pixel 9 and Pixel 9 Pro models are evolutions over previous generations.  Antonio Villas-Boas/Business Insider

Design-wise, Google's new Pixel 9 series is a total evolution, and it truly looks and feels like a new generation over the Pixel 8 series. The edges are now flat, much like Apple and Samsung's latest phones, and the iconic Pixel camera module on the back is now a raised oval that spans the width of the phones, rather than a bar that blends into the edges.

The Pixel 9 Pro XL held in a hand shot at an angle to show the new flat edges.
The Pixel 9 and Pixel 9 Pro models have flat edges for a more modern look and feel.  Antonio Villas-Boas/Business Insider

The base Pixel 9 has a clear glass back with a frost-textured aluminum frame, while the Pixel 9 Pro models have the reverse — a frost-textured back with a shiny polished aluminum frame. There's no titanium here, like Apple is using for the iPhone 15 Pro models and Samsung for the Galaxy S24 Ultra, but the Pixel 9 series still looks and feels fantastic. Google says it's using 100% recycled aluminum as part of its sustainability practices.

The Google Pixel 9 Pro XL held in a hand, showcasing its back side.
The Pixel 9 Pro models have a frost-textured back and shiny polished aluminum frame, with no titanium.  Antonio Villas-Boas/Business Insider

The Pixel 9 Pro is the smallest Pixel Pro model to date, with a 6.3-inch display — the same size as the base Pixel 9. The Pixel 9 Pro XL has a 6.8-inch display, which is 0.1 inches larger than the Pixel 8 Pro, making it the largest Pixel Pro model so far. 

Google's Pixel 9, Pixel 9 Pro, and Pixel 9 Pro XL next to each other against a white table showing colorful wallpapers and on the lock screen.
The Pixel 9 (left) and Pixel 9 Pro (center) have the same 6.3-inch screen size, while the Pixel 9 Pro XL (right) has a 6.8-inch screen.  Antonio Villas-Boas/Business Insider

As with previous Pixel generations, only the Pro models get a triple-lens camera system, while the base model gets a dual-lens camera. The Pro models also have a significantly upgraded front camera with a higher megapixel count and a wider field of view than the base model. 

The Google Pixel 9 Pro held in a hand taking a selfie of the photographer showcasing the wide field of view of the front facing camera.
Only the Pixel 9 Pro models have a high-megapixel front camera with a wide field of view.  Antonio Villas-Boas/Business Insider

If you're looking to buy a Pixel 9 phone, we recommend equipping your new device with a case and screen protector. See our model-specific guides below for top options: 

Pixel 9 Pro Fold

Google's Pixel 9 Pro Fold in the unfolded position, showing the home screen and icons, held in a hand.
The Pixel 9 Pro Fold's 8-inch display is larger than the original Pixel Fold's, and it's one of the biggest foldable phone displays available.  Antonio Villas-Boas/Business Insider

Google's Pixel 9 Pro Fold is also a total evolution of the original Google Pixel Fold. The cover display has increased size from 5.8 inches to 6.3 inches while maintaining the same familiar phone shape as the Pixel 9 Pro. The main display's size has also increased from 7.6 inches to 8 inches. 

Google's Pixel 9 Pro Fold in the folded position showing the cover display with the home screen and icons, held in a hand.
The Pixel 9 Pro Fold's cover display is exactly the same size and shape as the Pixel 9 Pro, making for a familiar experience when you don't want to unfold the phone.  Antonio Villas-Boas/Business Insider

The Pixel 9 Pro Fold also has a more polished look and feel, and it's even thinner than the other Pixel 9 phones when unfolded. While folded, it's noticeably thicker than the regular Pixel 9 phones, but certainly not twice thicker. 

Google's Pixel 9 Pro Fold in the unfolded position shot at an angle to show its slim design.
The Pixel 9 Fold is incredibly slim.  Antonio Villas-Boas/Business Insider

Google hasn't given the Pixel 9 Pro Fold the same high-megapixel cameras as the regular Pixel 9 Pro — only the Pro Fold's 48MP main rear camera is close to the 50MP cameras on the rest of the Pixel 9 lineup. The rest are in the 10MP range, including the selfie, 5x zoom, and ultrawide cameras. Yet, after extensive experience with Pixel phone cameras, it shouldn't matter too much, as even lower-megapixel Google Pixel cameras take fantastic photos. 

Google's Pixel 9 Pro Fold shot at angle to show its bottom edge and charging port while folded.
When folded, the Pixel 9 Pro Fold isn't that much thicker than the regular Pixel 9 phones.  Antonio Villas-Boas/Business Insider

As with most foldable phones, when taking photos, you can show your subjects what your camera sees on the cover display, which is handy for getting them ready for the photo. Google has been especially thoughtful for parents with its new "Made You Look" feature, which displays playful cartoony animations on the cover display to keep their attention. 

The Google Pixel 9 Pro Fold's camera against a gray felt background.
Google didn't give the Pixel 9 Pro Fold its best cameras, but we're certain photos will still look great.  Antonio Villas-Boas/Business Insider

It's worth adding a case and screen protector to the Pixel 9 Pro Fold to ensure the expensive device's longevity. See our guides below: 

New AI and photo features coming to all Pixel 9 phones

Google's Gemini AI has been around since December 2023, but it's coming pre-loaded on all Pixel 9 phones. It's like the Google Assistant, which helps you control your smart home devices, do simple tasks like setting a timer or creating a reminder with your voice, and answer questions. Gemini is basically a super-powered version of Google Assistant. You might have to manually switch from Google Assistant to Gemini if you want to use it. 

The Google Pixel 9 Pro XL held in a hand running the Gemini Advanced AI model, showing suggested prompts for the AI.
Gemini Advanced will be included free for one year with the Pixel 9 Pro models.  Antonio Villas-Boas/Business Insider

With the Pixel 9 Pro models (including the Fold), Google also includes one year of its subscription-based $20/month Google One AI Premium plan for its Gemini Advanced AI model. Base Pixel 9 users will have to pay for Gemini Advanced, even during the first year. 

Gemini Advanced is essentially Google's Gemini but even more powerful and capable. I experienced a demo where a Google representative had a very natural conversation with the Gemini Live assistant about improving sleep quality, as it offered tips and context to get better sleep — it was like a two-way conversation between someone seeking help with sleep and a sleep expert, albeit a somewhat robotic sleep expert. I'll need more testing time to get the full experience and see what else it can do. 

Google is also introducing its new AI-powered Pixel Screenshots feature that's designed to use screenshots as a useful reminder tool. You can take screenshots of things you want to remember for later, like a recipe you found online or information in a message, and you can ask the Pixel to find that recipe or message using your voice instead of scrolling through your photos. 

Google's Pixel 9 Pro held in a hand running the Add Me feature.
Google's new Add Me feature lets everyone get into a group photo, even the person taking the photo.  Antonio Villas-Boas/Business Insider

I also experienced Google's new "Add Me" photo feature, which lets the person taking a group photo be included, too. It's remarkably easy to do, and with a little practice and experience, I can easily imagine seamless photos that include everyone, including the photo-taker.

Google Pixel 9 series: Prices and release dates

The Pixel 9 starts at $799, the Pixel 9 Pro at $999, the Pixel 9 Pro XL at $1,099, and the Pixel 9 Pro Fold at $1,799.

Each model became available to preorder on August 13 from the Google Store online, Amazon, Best Buy, and nationwide carriers like Verizon.  

Release dates vary within the series. Google released the Pixel 9 and Pixel 9 Pro XL on August 22, while the Pixel 9 Pro and Pixel 9 Pro Fold will be released on September 4. 

Google Pixel 9 series: Specs compared

SpecsPixel 9Pixel 9 ProPixel 9 Pro XL Pixel 9 Pro Fold
Starting price$799$999$1,099$1,799
Display6.3-inch, OLED, 1080p, 60-120Hz6.3-inch, OLED, 1280p, 1-120Hz6.8-inch, OLED, 1344p, 1-120Hz8-inch, OLED, 2076p, 1-120Hz
Cover displayN/AN/AN/A6.3-inch, OLED, 1080p, 60-120Hz
ProcessorGoogle Tensor G4Google Tensor G4Google Tensor G4Google Tensor G4
Rear cameras50MP main, 48MP ultrawide50MP main, 48MP 5x zoom, 48MP ultrawide50MP main, 48MP 5x zoom, 48MP ultrawide48MP main, 10.8MP 5x zoom, 10.5MP ultrawide
Front cameras10.5MP, 95-degree FoV42MP, 103-degree FoV42MP, 103-degree FoV10MP, 87-degree FoV
RAM, Storage12GB RAM; 128GB, 256GB16GB RAM; 128GB, 256GB, 512GB, 1TB16GB RAM; 128GB, 256GB, 512GB, 1TB16GB; 256GB, 512GB
Battery and charging4700mAh, 27W wired charging, 15W wireless charging with 2nd-gen Pixel Stand, 12W Qi4700mAh, 27W wired charging, 21W wireless charging with 2nd-gen Pixel Stand, 12W Qi5060mAh, 37W wired charging, 23W wireless charging with 2nd-gen Pixel Stand, 12W Qi4650mAh, wired and wireless charging speed unspecified

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Antonio Villas-Boas was a consumer tech expert with over a decade of experience testing and reviewing smartphones, tablets, computers, smartwatches, and phone carriers.ExperienceAntonio joined the Business Insider team in 2015 as a tech reporter on the news desk and moved to the service journalism team in 2020. During his time as Business Insider’s senior tech reporter, Antonio developed industry-leading battery-life tests for smartphones and tablets, and covered and reviewed hundreds (if not thousands) of products from major brands like Apple, Google, Samsung, and OnePlus since as far back as Samsung’s Galaxy S6, the original Apple Watch, and the very first Google Pixel. This decade-plus of experience has given him tremendous insights into what consumer tech truly stands the test of time and what will be irrelevant in just a few years' time (RIP The Pebble).Antonio is also an experienced deal hunter, surfacing the best discounts on phones, laptops, and smartwatches for readers during sale events like Prime Day, Black Friday, and Cyber Monday. Previously, Antonio was a consumer-electronics analyst at PCMag and ran his own blog. Why you can trust AntonioAntonio approaches all his reviews not only as a tech expert but as a consumer himself. He reads every word of fine print in the phone carrier plans he reviews, and is deeply skeptical of deals that promise you the latest iPhone model for free. (Spoiler: it might be “free,” but you could be stuck with it for three years.)He largely recommends less expensive and small-scale fixes to upgrade your existing tech before considering buying the latest and flashiest in new tech. Antonio believes his role as the go-to “tech guy” for his family and friends extends to his readers as well; he only recommends products that have stood up to the testing process.Scripps News, NewsNation, Fox 5 DC, NBC LX, and Rich DeMuro’s “Rich On Tech” radio show have requested his commentary and expertise. ExpertiseHis expertise includes:
  • Phones, including the iPhone, Google Pixel, and Samsung Galaxy models
  • Phone accessories, including charging cables, phone cases, and protection plans
  • Smartwatches, including the Apple Watch, Galaxy Watch, Pixel Watch
  • Mobile carrier plans, including major carriers and MVNOs
  • Tablets, including iPads and Galaxy Tabs
  • Laptops and computers, including MacBooks and Windows models
  • Computer accessories, including mice, keyboards, and monitors
EducationAntonio graduated from Colgate University in 2009 with a bachelor's degree in history.Outside of workBesides testing tech products, Antonio is also a full time dad to two young kids. His ideal day would be spent on a lake in the Adirondacks.Learn more about how our team of experts tests and reviews products at Insider here.Learn more about how we test tech and electronics.