Tech

Google's Ten Biggest Acquisitions

By Jillian D'Onfro
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Since its launch in 1998, Google has acquired more than 170 companies. 

To help put some of those big buys into perspective, digital marketing agency Aptitude put together a neat infographic about the company's top ten most expensive acquisitions and the strategy behind them. (We put together our own list of Google's most important acquisitions here.)

Take a look:

Google Acquisitions
Aptitude

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Jillian DOnfro headshot
Jillian D'Onfro
Jillian was most recently an enterprise technology editor based in San Francisco.  She started at Insider as an intern on the technology desk in 2013 and rose to a senior reporter position, covering Alphabet, Facebook, and ecommerce. After three years at the site, she left to spend time freelance writing abroad, before taking reporting positions at CNBC and then at Forbes, where she covered Alphabet, Silicon Valley culture, and artificial intelligence. She returned to Insider in March 2020 and worked on the enterprise technology desk until August 2021.  Jillian graduated from Syracuse University's S.I. Newhouse School of Public Communications with a degree in magazine journalism and information management and technology.
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