Finance

There’s a mismatch at big US investment firms on the importance of AI, and it could highlight a level of ‘complacency’

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'Han the Robot' waits on stage before a discussion about the future of humanity in a demonstration of artificial intelligence (AI) by Hanson Robotics at the RISE Technology Conference in Hong Kong. Getty Images/Isaac Lawrence
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Everyone's talking about artificial intelligence — but big US investment funds aren't yet keen to try it out, according to a new study. 

About 71% of US-based firms are not currently testing or considering how AI and advanced analytics can be applied to their investments, said a Fidelity survey of over 900 institutional investors published on Thursday. However, a similar percentage of US investors agreed that AI and technological advances will augment humans’ traditional investment roles by 2025.

The results show that even though artificial intelligence is touted for its potential to transform the workplace, many big US firms are slow to embrace the technology in their day-to-day. 

Complacency with the status-quo could be one reason, said Jeff Mitchell, chief investment officer of Fidelity’s institutional asset management arm. 

“What people are saying is in the Americas, they still haven’t found a way to understand how it’ll come into the process, but they’re confident it will be part of the enhancement of what we deliver going forward," he said. 

Mitchell noted a gap between investors’ internal use of AI and their high expectations for AI’s promises. Globally, 69% of funds expect to use AI for asset allocation in the future, while nearly the same number plan to use it for performance and risk evaluations, the Fidelity research said

Mitchell added that he was “shocked” by how US investors lag their international counterparts. While more than three-quarters of domestic investors aren’t considering AI use, only one-third of institutions globally are not.

Fidelity counts itself among the asset managers embracing AI. The firm is using the technology to simply its investment processes and communications, he said. 

Others include AB, which built an artificial-intelligence-powered virtual assistant for fixed-income trading and other responsibilities at the $500 billion money manager. The bot, which launched in early 2018, runs on Symphony. The financial workflow application also hosts a program called APOLLO.ai, which uses AI to sift through data sources to show custom content and analytics.

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Meghan Morris
Meghan is the bureau chief in Singapore. She oversees business, lifestyle, and news coverage and leads the company's local hiring and editorial strategy.Singapore's bureau works on global news during Asia's daytime. They also collect tales from around the region about entrepreneurs, Big Tech work culture, FIRE, relocation, consumer trends, and AI, focused on people-centric storytelling.Before moving to Singapore in 2024, Meghan worked in NYC and SF as a senior correspondent, writing deeply-reported business investigations. If you have sensitive information, please email her from a nonwork email or reach out on secure messaging app Signal at @MeghanEMorris.1 (PR pitches only by email.)She enjoys speaking about tech, finance, and news on television, at conferences, and on podcasts. Please email for booking.These are some of her favorite features she has written over the years:She spent the 2022-23 academic year doing Columbia University's Knight-Bagehot Fellowship, where she took courses in statistics, advanced corporate finance, family office management, and other classes at Columbia Business School. During her fellowship, she also led MBA seminars on due diligence and brought Pulitzer-winning authors to the business school.Before she joined Business Insider in 2018, she wrote about private equity real estate for three years at the industry's trade magazine, PERE. Meghan holds bachelor's and master's journalism degrees from Northwestern University.