Media

A Disney+ price increase is coming on the heels of its parent company reinstating Jimmy Kimmel

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A number of Disney streaming plans are about to get more expensive. Thomas Trutschel/Photothek via Getty Images
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Some Disney subscribers may see the price of their streaming plans increase next month.

The media giant said it plans to raise the monthly price of several Disney+ subscriptions by $2 to $3 starting October 21. The price of the entry-level ad-supported plan, for instance, is set to go up to $11.99 a month.

The change will also impact bundle deals with streamers like ESPN and Hulu. The ad-supported Disney bundle that includes Disney+, Hulu, and ESPN is increasing from $16.99 to $19.99 a month.

Notifications sent to account holders on Tuesday said that stand-alone Hulu subscriptions will also see a price increase beginning in October. A monthly Hulu subscription with ads will now cost $11.99, up from $9.99.

The planned price hikes come after Disney made another big announcement this week, bringing back late-night host Jimmy Kimmel.

Disney faced backlash and calls for a boycott of its streaming services over ABC's decision last week to suspend Kimmel's late-night talk show, "Jimmy Kimmel Live!" The outcry spread as some subscribers considered canceling their Disney+ and Hulu subscriptions.

Disney said Monday that Kimmel's show would resume on Tuesday.

The cost of a Disney+ subscription has increased a few times since the service launched in 2019, most recently in 2024.

The media giant has also said it's working to fully integrate its streaming service Hulu into Disney+ with a new app that will be released in 2026. The two apps are currently available in a bundle.

Here's the list of plans that Disney said it's raising prices for in October:

  • Disney+: From $9.99 to $11.99
  • Disney+ Premium: From $15.99 to $18.99
  • Disney+, Hulu Bundle (with ads): From $10.99 to $12.99
  • Disney+, Hulu, ESPN Select Bundle (with ads): From $16.99 to $19.99
  • Disney+, Hulu, ESPN Select Bundle Premium: From $26.99 to $29.99
  • Disney+ Premium, Hulu, ESPN Select Bundle Legacy: From $21.99 to $24.99
  • Disney+, Hulu, HBO Max Bundle (with ads): From $16.99 to $19.99
  • Disney+, Hulu, HBO Max Bundle: From $29.99 to $32.99

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Katherine (Tangalakis-Lippert) Ortiz
Katherine (Tangalakis-Lippert) Ortiz was a senior reporter on Business Insider's West Coast team. For four and a half years, her coverage spanned topics and industries, including chasing breaking news — such as the assassination attempts against President Donald Trump, and major legal actions against companies like Google, Anthropic, and OpenAI — as well as producing scoops about the Supreme Court, Starbucks, and many more. Katherine has worked on award-nominated projects and has appeared on Good Morning America, NBC, CNN, and other outlets to discuss her reporting.Prior to joining Business Insider, she covered retail, hospitality, and nonprofits at the San Fernando Valley Business Journal and received a master's degree in investigative reporting from the University of Southern California.Reach outDo you have feedback or a story tip? Contact Katherine on Signal at byktl.50, or follow her on Twitter and Instagram @scrawlgirl.Some of the highlights from her time at Business Insider include: Starbucks set up a new office. It's a 5-minute drive from the CEO's California home.Inside Starbucks' crackdown on cup notesEndless Shrimp was Red Lobster's rock bottom. Now it's clawing back.Clarence Thomas raised him 'as a son.' Now he's facing 25-plus years on weapons and drug charges.Call her Ivanka Kushner'Maybe I'll just resign:' Federal workers react to DOGE productivity emailSpaceX launches cause late-night booms that rattle windows, set off car alarms, and may damage property. Locals are pushing back.The US-China tech race is moving from chips to the raw materials they're made of