News

You probably haven't noticed the secret symbols hidden on Coca-Cola's new polar bear cans

coca cola can eyes bottle cap
The new Coca-Cola cans. Cassidy Hopkins/INSIDER
Read in app
  • Coca-Cola hid some secret designs in their new winter-themed cans.
  • The polar bears have bottle caps for eyes and bottles on their nose.

 

Companies have a history of sneaking secret stuff into their logos and packaging. The new winter-themed Coca-Cola cans are the latest example.

The can design features a group of polar bears. As sunkist268 noticed on Reddit, their eyes are bottle caps while the glares on their noses are little bottles.

Take a look:

Here are the bottle cap eyes.

coca cola can bottle caps skitched
The bottle caps are upside-down.  Cassidy Hopkins/INSIDER; Jacob Shamsian/INSIDER

And here's the bottle shape on the nose.

coca cola can bottle skitched
You can see it in the nose's glare.  Cassidy Hopkins/INSIDER; Jacob Shamsian/INSIDER

There's a neat talking point for your next holiday party.

Sign up here to get INSIDER's favorite stories straight to your inbox.

Read the original article on INSIDER.

Follow INSIDER on Facebook.

Follow INSIDER on Twitter.

Read next

Jacob Shamsian author profile headshot
Jacob Shamsian
Jacob Shamsian is a correspondent on Business Insider's Enterprise news desk. He is also a Global Reporter for Axel Springer.He was previously on BI's Legal Affairs desk, covering major litigation, courtroom trials, and the legal industry.Jacob has reported on the criminal trials of Donald TrumpGhislaine Maxwell, Sam Bankman-Fried, Sean "Diddy" CombsR. Kelly, and Anna Sorokin (AKA Anna Delvey), He's also covered blockbuster civil trials, including both E. Jean Carroll v. Trump trials, the New York Attorney General's fraud trial against TrumpSarah Palin v. The New York Times, and Johnny Depp v. Amber Heard.His stories have been cited in judicial rulings, lawsuits, letters from congressional committees, and in numerous media publications. He was a pool reporter in Donald Trump's Manhattan criminal trial.Jacob has been interviewed on CNN, the docuseries "Surviving R. Kelly," ABC's "Good Morning America," and BBC News, among other programs. His work has been cited by media outlets, including The New York Times, Bloomberg News, The Washington Post, Vanity Fair, and New York magazine. He's also written for GQ, The Awl, The New Republic, Entertainment Weekly, Time, and Modern Farmer.You can reach Jacob on Signal at JacobShamsian.07.