Finance

Prince Alwaleed Emphatically Denies Ownership Of Diamond-Encrusted Mercedes Benz

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Prince Alwaleed
Reuters

Prince Alwaleed bin Talal does not and has absolutely never owned a diamond-encrusted Mercedes Benz, says a statement from his investment firm, Kingdom Holdings.

Pictures associating Alwaleed with a Mercedes-Benz SL 600 adorned with 300,000 Swarovski crystals hit the internet back in 2010. From then on, his ownership of the car became kind of an urban legend.

Stories said he would charge people $1,000 just to touch it.

The rumor even caught on with some Middle Eastern media sources.

Well Alwaleed had it with that, and now the prince would like to clarify that the car is and was not ever his.

"The Private office of Prince Alwaleed Bin Talal would like to state officially that HRH Prince Alwaleed does not, and never has, owned or had any association with a 'diamond-encrusted Mercedes-Benz'" says the Kingdom Holdings release.

"We would like to put this popular myth to rest. Any entity with questions about the Mercedes pictured in these erroneous reports should contact Garson/D.A.D, which appears to have manufactured and displayed a crystal-encrusted Mercedes-Benz SL 600, adorned with 300,000 Swarovski crystals, at various auto shows in the U.S. several years ago."

Alwaleed has come under fire in the past from Forbes magazine for overstating his wealth. If you believe that, then it's hard to believe he would deny owning a car that reportedly costs between $1 and $4 million.

Check out the car below:

mercedes sl swarovski crystal
Visitors look at a Mercedes-Benz SL-600 covered by Swarovski's 300,000 gold shadow crystal pieces, designed by Japanese automotive accessories company D.A.D at Makuhari Messe in Chiba, east of Tokyo, Japan, Friday, Jan. 15, 2010. (AP Photo/Itsuo Inouye)  AP Photo

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Linette was a senior correspondent at Business Insider who focused her writing on tech, finance and economics as well as international relations. She also conducted investigations into controversial companies, like Tesla.She joined BI in the summer of 2011 after graduating from Columbia University's School of Journalism and holds a BA from Columbia University, where she finished her undergraduate education in 2008.In 2017 she won the Folio 'Rising Star' award for top women in media. In 2020 she won the 'Excellence in Financial Journalism' Award in opinion writing from NYSSCPA for a piece on US-China relations, 'The Huawei indictment marks the end of US and China's cycle of trust.' In 2023 she won the New York Press Club award for commentary in digital journalism for a series of stories about the stock market's decline in 2022.She contributes to "Marketplace," a radio show from American Public Media, and can be seen on MSNBC and CNN.Some stories by Linette: